Having graduated from the Department of Industrial Engineering of Istanbul Technical University’s Faculty of Business Administration in 2003 and MBA program of Bilgi University in 2017, Başak Kural began her career at Beko Elektronik A.Ş. as product manager in 2003. Kural began serving at the marketing team of Turkcell İletişim Hizmetleri A.Ş. in 2007, then worked as the Group Manager responsible for Mobile Internet Revenues at Avea between 2010 and 2014 and as the Director responsible for Technology and Regulatory Strategies at the Türk Telekom Group between 2014 and 2017. She has been General Manager of Logo Elektronik since March 2017. She is a memeber of ITI Alumni Association, Information Technologies Committee member of Women on Board, Founder Member of Women in Technology. She is also mentor at ITU Cekirdek Incubation Center.